Tuesday, April 11, 2017

Logo by Randolph Community College Advertising & Graphic Design Student Adopted by Robbins

When the town of Robbins wanted to undertake a rebranding project last fall, they turned to Randolph Community College’s Advertising and Graphic Design students to design a new logo that reflected that brand.

“Randolph Community College is well known for its excellence in Advertising and Graphic Design,” said Robbins Town Manager David A. Lambert. “I had heard that Lisa Hughes’ had done a number of innovative ‘real world’ activities with students, and I was eager to see if RCC could partner with Robbins on our logo project.”

Fifteen second-year students in Hughes’ GRD 281-Design of Advertising course began work on the project last fall with a trip to Robbins to find out about the town. Lambert said Robbins has a long history of reinventing itself. “We wanted a fresh start and something that symbolizes where we are going as a community,” he said.

For more on this story, go to http://www.randolph.edu/headlines/1528-robbins-logo-agd.html.

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